How to Actually Get Your Lead Magnet to Your Reader
Exactly how, with a bajillion screenshots. (AKA: The ‘like I’m a 5-Year-Old’ Version.)
Most people get the concept of an opt-in gift or lead magnet pretty easily. You create something useful and offer it free to readers in exchange for their email address.
It’s the ‘in exchange for their email address’ part where I see a lot of writers get hung up.
Don’t worry! I’m here to help. We’re going to get you all up to speed on how to actually offer your opt-in so that you can use your Blog-Your-Own-Book posts to grow your audience.