I’ve thought lately that the whole ‘launch’ model of getting your work out into the world has jumped the shark. It’s still happening, it’s probably still working for some people, but it just seems on it’s way out. Over. Done. Kaput.
There seems to be a pretty incredible trend right now of creators of all stripes offering super high-quality content for free. Like, crazy high quality, high value content.
The kind of thing that not very long ago would have cost a good chunk of money. After you got roughly three dozen emails from three dozen different affiliate folks about the thing.
As someone who creates things, I’m really excited about this trend toward generosity. It flies in the face of the idea that people won’t value something they don’t pay for or that you’re devaluing yourself if you don’t charge for every single thing you do.
And it depends a lot more on building a relationship with your followers than on bombarding them from all sides with pressure to buy something.
I thought I’d share a few things that I’ve a taken advantage of, that I think are completely mind blowing. And free.